Extract more value from your email list!
Email remains the ‘killer app’ BECAUSE users can send messages to anyone, anywhere, via any email provider.
Did you know that you don't 'own' your following on any social platform?
How do you convert your followers into an asset that you own - your email list?
All the time and money you invest to grow your followers on social really only builds a 'targeted advertising group' for the social platforms. They are the ones that benefit most from ad revenue that your efforts are actually generating for them! And what happens if they shut you down?
Poof!
You need to convert those followers onto your email list. That's an asset that YOU own and that you can leverage to generate 5-10x the revenue from social.
Email is the common denominator for most workspaces.
Email’s huge advantage is that it’s ubiquitous. It is implemented as an open standard protocol. No matter which mail provider, they all interoperate. Microsoft Outlook, Apple Mail, Gmail, or Yahoo, etc.
Email is the easiest way to reach the greatest number of potential and existing clients.
Young or old.
(Psst: and you own the email list as a core asset of the business. Just sayin’)
What do you spend each month managing multiple communications platforms to connect to all of your client segments? Why go to all the trouble and cost of trying to manage all those systems and all the different content flows and processes?
Simple, plain old email STILL has a reach that none of the other technologies can match.
Email will get you in front of the eyes of your customers and potentials.
Want to know more about extracting more value from your email list?
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